Full Color Letterhead Is A Bargain

Among the first things any company prints are letterhead, envelopes and business cards. Printing letterhead, or stationery is usually tied in with the design of a new logo and the establishment of branding colors. It’s no time to hold back on printing color.

For years, startup businesses have felt it necessary to be cautious about printing these essential items in color for budgetary reasons. The resulting overuse of single color black, blue or green ink on stationery left little room for aggressive branding, but times have changed. Branding is more important than ever with the proliferation of corporate images on so many types of media from television and print ads to smart phones and social media.

The development of a logo and branding designs cries out for color. Fortunately, advances in printing technology are making the possibility of full color letterhead more and more affordable, even for startups. Aside from price, one of the side benefits is consistency in color from envelopes to letterhead. Another side benefit is the ability to bleed color off the sides and bottom of envelopes for added impact.

Most commercial printers that offer custom letterhead printing also supply free templates to assist designers with proper layout and bleed specifications. These can be very helpful and may actually eliminate delays caused by artwork that is not created to your printer's specifications.

A company's letterhead quite often makes the first impression on a potential client, and as we all know, you only get to make one first impression. Nothing in print makes a better impression than full color. With the high-speed, inkjet printing, there’s no reason to send out boring envelopes with inexpensive looking letterhead anymore.

Buying in bulk can also save your company money when it comes to stationery items, especially if you consider the possibility of overprinting text or images on envelopes for special promotions. Even letterhead can serve multiple purposes if you later overprint notices or special offers for bulk mailings. And don't discount the possibility of running letterhead through your copier to create inexpensive and colorful newsletters.

Technology and advances in commercial printing processes are making it more and more affordable to establish your image in full color. If for no other reason than the impact it makes, full color printing pays off when starting up a new company.

Copy Craft guarantees you will be completely satisfied with our fast, easy time and money saving mailing services. Higt quality letterhead printing will help sell your custom letterhead printing company's products and services and deliver a powerful message.